The Site Shed
The Site Shed is a global podcast for tradies and trade-based business owners, designed to educate and inform around the topics that matter most in running a business.
Hosted by former plumber and digital agency owner Matt Jones, the podcast covers real-world conversations on apprenticeships, marketing, systems, technology, hiring, leadership, and more — all tailored to the trades.
Each episode features practical insights, honest lessons, and expert guests from across the industry. Whether you're a plumber, builder, electrician, landscaper, or any hands-on business owner, you'll find ideas and experiences you can apply straight away.
If you're ready to work smarter, not harder, The Site Shed offers tools, ideas, and perspectives to help your business move forward.
The Site Shed
Sell Unafraid: Peel, Don't Pounce | ft. Tom Reber | Ep.407
In this insightful episode, discover the key to successful contractor customer relations with tips and strategies to build and maintain lasting client relationships. Learn how to effectively communicate with customers, establish trust, and create a positive experience that leads to repeat business and referrals. From unexpected intentional touches (UITs) to unique sales processes, this episode is packed with practical advice to help contractors stand out and build strong connections with clients.
#ContractorCustomerRelations #BuildClientTrust #CommunicationSkills
Watch the video version of this podcast at https://youtu.be/LG947hW1nrU
Discussion Points:
00:00 Part 2: Building customer relationships and sales.
03:29 Sales success lies in discipline and focus.
07:14 Leads may not be ready to engage.
10:52 Reality show pickup shoots require memorisation, annoys.
13:15 Salesperson ignores coaching, leading to subpar venue.
19:31 Set new standard, eliminate mediocrity, success inside-out.
21:31 Maintain daily habits for agile goal setting.
26:50 Wedding planner made assumptions, missed important details.
28:32 Genuine curiosity leads to successful sales interactions.
33:01 Sales processes should focus on empathy and communication.
35:03 Unique differentiator: preplanning avoids common contracting issues.
37:41 Acknowledgment of email, promotion of Tom's content.
Resources:
Sell Unafraid with Tom Reber here: https://thecontractorfight.com/sell-unafraid
Visit The Contractor Fight website at www.thecontractorfight.com
Get social on Instagram at @contractorfight
Stay in touch with Tom here: tom@thecontractorfight.com
Get FREE marketing insights for your business when you complete the Opportunity Scorecard - https://go.tradiewebguys.com.au/
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